Rules for entering your project:

      • There is no official format or entry form required for your Award entries, allowing you to format your entry as you wish.
      • Entries that exceed the 1000 word limit over a maximum of 4 sides of A4 will be void.
      • Entries must be submitted as either a Word document or PDF.
      • Font size 12 – Arial – is the recommended font.
      • PLEASE NOTE: To ensure objective judging based on content and not favouritism, entries must not include any branding or mention of agency name for World’s Best PR Campaign categories.
      • Imagery should be included in the body of your entry to support your case.
      • The mandatory photographs requested and supplied alongside your entry at the submission stage, will be used in the AV presentation at the Awards Ceremony should you be shortlisted.
      • WORLD’S BEST PR CAMPAIGNS – the jury will look favourably upon work that is carried out in a minimum of two countries
      • WORLD’S BEST PR CAMPAIGNS entries should demonstrate: effectiveness and results; strategy and research; execution; originality and evaluation.
      • Entries into the TEAM AWARDS should demonstrate: innovation; staff and client retention; documented results and performance; diversity; and collaboration.
      • Diversity is a criteria within entries for TEAM AWARDS. Judges will be looking for evidence and data on: the make-up of your workforce, both gender and ethnicity; talent management and mentoring programmes for under-represented groups.
      • If AVEs are used as a form of measurement without a secondary means of evaluation, your entry will be void. For reference, please see The PR Professional’s Definitive Guide to Measurement.
      • State the campaign budget. When PR is part of an integrated campaign state the PR budget and the approximate campaign budget.
      • Judges will assume that campaigns using celebrities or other associations have been paid for their involvement unless stipulated otherwise.
      • If the campaign is integrated, when demonstrating results please state the PR consultancy’s involvement and outline the activity of the other marketing disciplines.
      • Payments must be made in € Euro.
      • Payment MUST be received before the entry is submitted.
      • Submission documents/images must be sent to awards@iccopr.com. Only one entry document and one zip file can be uploaded per entry.
      • Entries must be submitted to awards@iccopr.com with the relevant documentation by 2nd November 23:59 GMT.