World’s Best PR Campaigns – B2B
FleishmanHillard Vanguard and Orta Communications – Ingosstrakh: Windows to Russia – Masterpieces of Seven Generations
Kurio – Finlandia by Forest Machines
Man Bites Dog – Korn Ferry – Global Talent Crunch (Winners)
World’s Best PR Campaigns – Broadcast
Burson Cohn Wolfe – Mumbai Khadde Mein – Mumbai in a Hole
Hill+Knowlton Strategies – HSBC – The Pioneers
markettiers – World’s Longest Zipline Launch
MSL Group – Medlife – The first brain surgery broadcasted LIVE 360 VR from Romania (Winner)
World’s Best PR Campaigns – Consumer
Adfactors PR – Godrej Security Systems – Just laugh, SING, and be secure
Golin – McDonalds – Big Mac 50th Anniversary
Hill+Knowlton Strategies – Adidas Tango League – Creating football influencers in the Middle East
Hotwire – Hostelworld – Even Divas Stay in Hostels (Winner)
World’s Best PR Campaigns – Crisis & Issues
Burson Cohn Wolfe – MMRC – Connecting the Unconnected
Civil Aviation Authority – Monarch Airlines: Britain’s biggest peacetime repatriation (Winner)
Interel UK – Cut the Stakes Now
Ketchum – Discover Puerto Rico – #CoverTheProgress
World’s Best PR Campaigns – CSR
Adfactors PR – Vodafone – With Ayyappa’s blessings, Vodafone protects children
FleishmanHillard Vanguard and Orta Communications – Aeroflot’s Sulimov Dogs as Special Children’s Guardian Angels
Hill+Knowlton Strategies – transferGo – #SayHello
IKEA Italy – Against Domestic Violence – #ForAFairHome (Winner)
Ketchum – Libresse – #bloodnormal
World’s Best PR Campaigns – Digital & New Media
Emanate GmbH – Burger King Deutschland GmbH – BK Loving ‘IT’ (Winner)
Ewing Public Relations – mBank – S mAppkou na cestách (On the Road with the mApp)
FleishmanHillard Vanguard and Orta Communications – Aeroflot – Aeroflot’s Sulimov Dogs as Special Children’s Guardian Angels
Ketchum – Pannini – #Brumar Action
The Skills Group – Therme Wien GmbH & Co KG – Spa flair on the Vienna underground line U1
Weber Shandwick – Endless Ocean
World’s Best PR Campaigns – Healthcare
Avian WE – Fortis – Raising public awareness to prioritize mental health in India
Hill+Knowlton Strategies – Novartis Keeps It Pumping across the Middle East and North Africa
Ketchum – NSC – Prescribed to Death (Winner)
Ketchum – Pfizer – Screen Test
MSL Group – Medlife – The First Brain Surgery Broadcasted Live 360 VR From Romania
Independent Consultancy of the Year – AMERICAS / APAC / EMEA
MWWPR (Winner Americas)
Adfactors PR
RICE Communications
Value 360 (Winner Asia-Pacific)
EM
Geelmuyden Kiese (Winner EMEA)
Honey
Instinctif
World’s Best PR Campaigns – Media Relations
Burson Cohn Wolfe (Genesis Burson-Marsteller) + Ogilvy & Mather – World Food India 2017 – Making India the Global Food Hub
FleishmanHillard Vanguard and Orta Communications – Windows to Russia: Masterpieces of Seven Generations
Ketchum – Discover Puerto Rico – #CoverTheProgress
Mischief – Huawei – Waistcoat’s Coming Home
Mischief – Lego – Happy Birthday Brick (Winner)
World’s Best PR Campaigns – Not for Profit
Ketchum – NSC – Prescribed to Death
Mischief – National Trust – Places That Make Us
MSL Group – Justice for Losers – “You are Not Alone” – Norway
RICE Communications – Speaking up for the voiceless: Voices for Momos with WWF–Myanmar (Winner)
SEESAME – Peace Sofas – Cutting Sofas In Half To Bring People Together
The Skills Group – The Innovation in Politics Institute – shaping the reputation of politics in Europe
PR Leader of the Year
FleishmanHillard Fishburn – Jim Donaldson and Ali Gee (Winners)
SiteMedia Consultancy – Lubomir Alamanov
Value360 – Kunal Kishore Sinha
Network of the Year – AMERICAS / APAC / EMEA
FleishmanHillard (Winner Americas)
KWT Global
Weber Shandwick (Winner Asia-Pacific)
Hill + Knowlton Strategies (Winner EMEA)
Rising Star of the Year
FleishmanHillard Fishburn – Jennifer Giff
FleishmanHillard Fishburn – Ellie Scott-Smith
Paytm – Saikat Pyne (Winner)
PR Inc – Iana Osman
World’s Best PR Campaigns – Technology
Dynamo PR – Pimax VR hits Guinness World Record
Golin – Adobe – Hidden Treasures
Hotwire and Anki – Out of the Playroom & Into the Living Room
Mischief – Huawei – Waistcoat’s Coming Home (Winner)
Net Profile Finland Oy – Martela: Work and workplaces go hybrid